✅ How to sell a flat fast with real estate marketing
Selling a home isn't just a matter of putting photos on an internet portal. Behind it is a whole team of people dedicated exclusively to harnessing the full potential of your property to make the sale fast and beneficial. Did you know that in Planetacasa we put into practice the best real estate marketing tools to facilitate the sale of your house?
Pero, What is the real estate marketing?
Real estate marketing is a series of actions focused and specialized particularly in advertising homes intended for sale or rent.
To do this, serious market research is carried out, valuation studies and improvements in the presentation of real estate to highlight their full potential.
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✅ A picture is worth a thousand words. And a Video brings a good image to life.
In a simple and fast way you can show a house in a totally different way. Just bringing images to life.
✅ How to attract buyers for a flat for sale?
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Laying the foundations for good real estate marketing is vital for real estate sales.
In order to capture the attention of potential customers, these must be taken into account 3 Actions.
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- Housing preparation (Home Staging, 360o photos, virtual recreations)
- Internet (web, social media, real estate portals, ads and banners)
- Street advertising (Pamphlets, Magazines, Posters)
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Here's a brief explanation of each:
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✅ Real estate home staging to sell your house
It's the first action to consider, and it's about adapting the property depersonalizing it and turning the stay into a neutral canvas where the buyer can be represented.
Make small repairs, Clear, sort and remove old furniture, highlight the space Available, orienting good lighting and painting the whole house white to give it a homogeneous tone are just a few of the basic actions to improve the presentation of a property.
If you want to know more about how to use this technique you can see an example HERE.
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✅ Tour with 360º camera
They are done with a professional camera that captures all the space in one image. It's one interactive image with which the buyer can travel inside the home via a computer or mobile device.
Las virtual reality goggles are an ideal complement to this tool, as it provides an immersive experience, allowing you to see all the details of the home at full size without having to move physically.
This is very useful in cases where buyer and property are not in the same location, or when housing, various causes, can't attend regular customer visits.
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✅ Virtual recreations of spaces to reform
Sometimes we find infrastructures that due to their condition are very difficult to present to the buyer. They can be raw premises, old houses, properties with a complex distribution.
In these cases we start from conducting a floor plan and a virtual recreation how the house can be left once renovated.
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Of course, recreation is just an idea within a context, it doesn't have to be the ultimate solution. Each buyer will need to determine whether this creative solution suits their needs. To do this, we also have a architecture and construction department that can give viability to projects estimated by the buyer.
✅ Direct Marketing Actions
At Planetacasa we treat each home as if it were unique. We strive to show your strengths and combine sales strategies on and off the internet. These are some of the ways in which your apartment will be shown to potential clients.
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✅ Real estate portals
It is without a doubt the most effective tool in terms of scope. To improve the impact, a Investment en advertising banners, Large real estate portals results in the top positions and social media, targeting the audience that the ad is particularly targeted to.
✅ Street advertising
It's the most traditional, but it still deserves special attention.
The format of the Pamphlets, the daily distribution of Magazines with housing published in the areas of highest demand, how, where and when to place Posters, it's quite an art of seduction for potential buyers.
Both the Design, touch, colors and information should be paired in an attractive way to cause the buyer to decide to call our ad.
✅ ASK US
Do you have questions about how to implement these actions?? Our free real estate consultancy department for individuals is at your disposal to assist you without obligation. Contact us at any of our offices.
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Do you want to have at your disposal all these tools for the sale of your home? Contact us without obligation. We have a whole creative team at your disposal. Click HERE.
Drafting:
Sheila Gandulla
Communication and creativity
Planetacasa Marketing Department
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